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NFT COLLECTIVE PLEASRDAO JUST BOUGHT THE ONE-OF-A-KIND WU-TANG CLAN ALBUM

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Sold for $4 million in a complex deal involving crypto.


Seven years ago, the Wu-Tang Clan’s one-of-a-kind album “Once Upon a Time in Shaolin” was created as a protest against the devaluation of music in the digital era. Before long it got caught up in a tale of capitalist villainy when it was purchased by Martin Shkreli, the price-gouging young pharmaceutical speculator who was later convicted of securities fraud.

“We’re about to put out a piece of art like nobody else has done in the history of music…This is like someone having the scepter of an Egyptian king.” — RZA, The Abbott, head of the Wu-Tang Clan, 2015

The entire Wu-Tang Clan in late 2000. RZA is on the far right.

The two-CD, 31 track album was conceptualised and then produced by Cilvaringz alongside RZA in secret over the course of six years starting in 2007 and includes every member of the Wu-Tang Clan, sans Ol’ Dirty Bastard who died in 2004. Once completed, they pressed a single copy to be  encased in a leather covered box with an interior nickel/silver-plated “box-within-a-box-within-a-box” made by British-Moroccan artist Yahya. Ownership of this monument is accompanied by strict legal repercussions against any improper digitisation and/or distribution of the work.

As told by Chief Pleasing Officer of PleasrDAO Jamis Johnson, ‘The history between inception and the present of Once Upon a Time in Shaolin reads like pulp fiction. Martin Shkreli, aka “Pharma Bro” and prominent internet villain, purchased the album anonymously at auction in 2015 for $2 million – making it the most expensive work of music ever sold. He threatened to destroy the album and allegedly used the jewelled CD case as a coaster. Shkreli, notorious for hiking the price of pharmaceutical drugs, was eventually found guilty of fraud and sentenced to seven years in prison. In 2018 a court ordered the forfeiture of Shkreli’s assets which included Once Upon a Time in Shaolin. The album sat in a temperature controlled vault in the basement of the Department of Justice, until now.’

Although “Once Upon a Time” predates the recent craze for NFTs — “nonfungible tokens,” or digital items created using blockchain computer code, preventing them from being duplicated and allowing their provenance to be tracked — the PleasrDAO’s goal of recapturing the value of artistic scarcity in the digital age has led it to become seen as a kind of precursor.

‘The album itself is kind of the O.G. NFT,’ said Jamis Johnson who was proudly wearing a Wu-Tang T-shirt.

To tie “Once Upon a Time” to the digital realm, an NFT was created to stand as the ownership deed for the physical album, said Peter Scoolidge, a lawyer who specialises in cryptocurrency and NFT deals and was involved in the transaction. The 74 members of PleasrDAO — the abbreviation in its name identifies it as a “decentralised autonomous organisation” — share collective ownership of the NFT deed, and thus own the album.

‘Thirteen years ago, I had an idea everyone said was crazy. I started producing this album on a moonshot and after some hard early yards, it took on a life of its own. The Clan made it real, Martin made it notorious, the Feds made it legendary and PleasrDAO brought it full circle.’ — Cilvaringz, Producer and Conceptualizer of ‘Once Upon A Time In Shaolin’

A lot of things in life are temporary, fleeting, impermanent. But remember this – just like blockchain, Wu Tang is forever.

 

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CULTURE

TAG HEUER X NINTENDO

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Limited-edition Super Mario Connected interactive timepiece — merging the worlds of watches and fitness with the iconic Super Mario Bros. series.


The TAG Heuer x Super Mario Limited Edition sees the Swiss brand deliver a unique digital experience, with its animated dial serving as a stage for gaming’s most famous hero, Mario, who gets more energetic as the wearer becomes active. The animations follow a reward-based system that tracks physical activity and fitness goals, putting Mario in the role of personal trainer, encouraging the wearer to reach daily targets through in-watch games.

TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy

Inspired by the “Easter Egg” concept of the video game series, Mario celebrates the wearer’s progress with his signature power-up attributes. The cardinal points of the bezel are adorned with objects integral to Mario’s adventures; the Super Mushroom (which makes Mario grow) at the 3 o’clock position, the pipe that allows him to travel fast at 6 o’clock and at 9 o’clock the invincible Super Star lights up. When the wearer reaches their daily target, Mario then climbs the level-up Goal Pole in an in-dial animation.

TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy
TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy

Speaking on the latest collaboration, TAG Heuer CEO, Frédéric Arnault says, “What better than the TAG Heuer Connected to give life to this iconic character and encourage users to team up with Mario to get out there and be more active?”

TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy

Limited to only 2,000 pieces, the latest TAG Heuer x Super Mario collection is set to release on July 15 made available on the watchmaker’s website.

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CULTURE

THE NOKIA 6310 IS BACK

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The revived classic includes a FM Radio and ‘Snake’ game.


Nokia brings back its 2002 best-selling 6310 model with a set of simple upgrades for the modern world.

In terms of user interface, the menu text is much larger and readable than before with a one-icon view function that can increase image and font sizes even further. The three-toned polycarbonate phones come in four different base colours: dark green, yellow, black, and light blue. The 2021 Nokia 6310 has a 2.8-inch curved display, numerical keypad, rear 0.3-megapixel camera, FM Radio, and a 1,150mAh battery battery “that can go weeks between charges.” Opting out of modern applications, the phone is equipped with 8MB of RAM and 16MB of storage.

The Nokia 6310 should release later this year.

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CULTURE

UFO-SHAPED ‘ALIENWARE POP-UP STORE’ IN HANGZHOU, CHINA

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Gramco Company sought to design a visible landmark building located in one of the most popular and lively tourist spots in China.


The pop-up shop takes form as a glazed round structure topped by a huge UFO-shaped roof. The overall exterior wall is made up of several large transparent glasses, giving the impression of a floating roof.

The store has a huge UFO-shaped roof supported by an illuminated pillar in the middle. The whole building is circular, so people can see it completely from any position around it. Rest benches are set around the perimeter of the glass wall serving also as a gathering point.

The huge roof on the top prevents direct sunlight and shelters the store from wind and rain. Upon entering the store, accessories are displayed on the surface around the central illuminated pillar, and PCS and monitors are placed on a circular display table on the outer ring of the pillar, just like the scene that gears are falling down from the floating UFO.

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