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SELF EXPRESSION REDEFINED WITH DIGITAL BEAUTY LINE

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A new range of digital makeup designed for both real-world and virtual wear is revolutionising self-expression for the digital-first cosmetics company BAKEUP by Jo Baker. This is the first digital makeup product from BAKEUP that can be purchased, worn, and traded in the metaverse.

 

The company’s limited-edition face garnishing, the BAKEUP Disco VeilerTM Eye Adornment, will be available as an NFT and an augmented-reality (AR) wearable filter on Snapchat and Instagram. The virtual face garnish will be physically connected to the real product, which will likewise be on store shelves.

As BAKEUP strives to push the limits of self-expression by with its slogan “every face tells its own unique narrative.” BAKEUP’s most recent collaboration with Non-Fungible People (NFP) developers, DAZ 3D, enables the digital beauty brand to rearrange its multi-dimensional design into an entirely new vision within the metaverse.

“We have found an incredible ally in BAKEUP in developing a digital world made for everyone, no matter who they are, allowing them to express themselves in new and exciting ways,” shared Jessica Rizzuto, senior VP of eCommerce at Daz 3D. “These virtual expressions of Grace’s and Jo’s vision make NFP even more representative of not only the possibilities of Web3, but also the inclusive and fully expressive space we believe the metaverse must be,” Rizzuto added.

On Friday, August 5, Disco Veiler’s NFT and AR filter went on sale, and later this month, its physically tied product will also go on sale. However, this fall, following the recent release of Gaustad’s second album in June, the whole collection of BAKEUP is anticipated to go on sale.

 

All Images Courtesy of Bakeup

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CULTURE

TAG HEUER X NINTENDO

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Limited-edition Super Mario Connected interactive timepiece — merging the worlds of watches and fitness with the iconic Super Mario Bros. series.


The TAG Heuer x Super Mario Limited Edition sees the Swiss brand deliver a unique digital experience, with its animated dial serving as a stage for gaming’s most famous hero, Mario, who gets more energetic as the wearer becomes active. The animations follow a reward-based system that tracks physical activity and fitness goals, putting Mario in the role of personal trainer, encouraging the wearer to reach daily targets through in-watch games.

TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy

Inspired by the “Easter Egg” concept of the video game series, Mario celebrates the wearer’s progress with his signature power-up attributes. The cardinal points of the bezel are adorned with objects integral to Mario’s adventures; the Super Mushroom (which makes Mario grow) at the 3 o’clock position, the pipe that allows him to travel fast at 6 o’clock and at 9 o’clock the invincible Super Star lights up. When the wearer reaches their daily target, Mario then climbs the level-up Goal Pole in an in-dial animation.

TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy
TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy

Speaking on the latest collaboration, TAG Heuer CEO, Frédéric Arnault says, “What better than the TAG Heuer Connected to give life to this iconic character and encourage users to team up with Mario to get out there and be more active?”

TAG Heuer nintendo super mario bros gaming watch connectivity fitness timepiece swiss italy

Limited to only 2,000 pieces, the latest TAG Heuer x Super Mario collection is set to release on July 15 made available on the watchmaker’s website.

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CULTURE

THE NOKIA 6310 IS BACK

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The revived classic includes a FM Radio and ‘Snake’ game.


Nokia brings back its 2002 best-selling 6310 model with a set of simple upgrades for the modern world.

In terms of user interface, the menu text is much larger and readable than before with a one-icon view function that can increase image and font sizes even further. The three-toned polycarbonate phones come in four different base colours: dark green, yellow, black, and light blue. The 2021 Nokia 6310 has a 2.8-inch curved display, numerical keypad, rear 0.3-megapixel camera, FM Radio, and a 1,150mAh battery battery “that can go weeks between charges.” Opting out of modern applications, the phone is equipped with 8MB of RAM and 16MB of storage.

The Nokia 6310 should release later this year.

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UFO-SHAPED ‘ALIENWARE POP-UP STORE’ IN HANGZHOU, CHINA

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Gramco Company sought to design a visible landmark building located in one of the most popular and lively tourist spots in China.


The pop-up shop takes form as a glazed round structure topped by a huge UFO-shaped roof. The overall exterior wall is made up of several large transparent glasses, giving the impression of a floating roof.

The store has a huge UFO-shaped roof supported by an illuminated pillar in the middle. The whole building is circular, so people can see it completely from any position around it. Rest benches are set around the perimeter of the glass wall serving also as a gathering point.

The huge roof on the top prevents direct sunlight and shelters the store from wind and rain. Upon entering the store, accessories are displayed on the surface around the central illuminated pillar, and PCS and monitors are placed on a circular display table on the outer ring of the pillar, just like the scene that gears are falling down from the floating UFO.

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