CULTURE
SCARLETT JOHANSSON LAUNCHES HER NEW SKINCARE BRAND ‘THE OUTSET’ IN THE UK

Scarlett Johansson, the renowned actress, has ventured into the world of skincare by launching her own brand called “The Outset” in the United Kingdom. Collaborating with beauty professional Kate Foster, Scarlett’s brand aims to revolutionize skincare with a focus on gentle and effective products that promote a healthy skin barrier. The exclusive partnership with Cult Beauty brings The Outset’s innovative skincare line to the UK market.
Scarlett and Kate drew inspiration from their personal struggles with acne and skin sensitivities, making their mission to provide solutions that others could relate to. Their vision was to prove that gentle, barrier-nourishing products can deliver remarkable results while being easy to incorporate into a skincare routine.
The collection features eight key items with skincare formulas designed to deliver effective results while being gentle on the skin. Each product in the line contains The Outset’s unique ingredient called Hyaluroset Complex, which is a botanical-derived alternative to hyaluronic acid. This ingredient provides both instant and long-lasting hydration, resulting in plumper, smoother, and nourished skin.
“I saw that so many others could identify with my skin struggles. My goal was to prove that gentle, barrier-nourishing products could deliver amazing results. And it had to be easy, as effortless as slipping on your favourite white tee.” – Scarlett Johansson
Cult Beauty will carry the brand’s cleanse, prep, and moisturise products, which include the Gentle Micellar Antioxidant Cleanser, Firming Vegan Collagen Prep Serum, and Nourishing Squalane Daily Moisturiser, as well as the Smoothing Vitamin C Eye Cream, Restorative Niacinamide Night Cream, Exfoliating Caffeine Micro Polish, Ultralight Moisture-Boosting Oil, and Purifying Blue Clay Mask. Prices start at 32 pounds, and a daily necessities beginning set costs 50 pounds.
“The Outset is where simplicity and purpose meet – clean, results-driven skincare for all.” – Kate Foster
CULTURE
TAG HEUER X NINTENDO

Limited-edition Super Mario Connected interactive timepiece — merging the worlds of watches and fitness with the iconic Super Mario Bros. series.
The TAG Heuer x Super Mario Limited Edition sees the Swiss brand deliver a unique digital experience, with its animated dial serving as a stage for gaming’s most famous hero, Mario, who gets more energetic as the wearer becomes active. The animations follow a reward-based system that tracks physical activity and fitness goals, putting Mario in the role of personal trainer, encouraging the wearer to reach daily targets through in-watch games.

Inspired by the “Easter Egg” concept of the video game series, Mario celebrates the wearer’s progress with his signature power-up attributes. The cardinal points of the bezel are adorned with objects integral to Mario’s adventures; the Super Mushroom (which makes Mario grow) at the 3 o’clock position, the pipe that allows him to travel fast at 6 o’clock and at 9 o’clock the invincible Super Star lights up. When the wearer reaches their daily target, Mario then climbs the level-up Goal Pole in an in-dial animation.


Speaking on the latest collaboration, TAG Heuer CEO, Frédéric Arnault says, “What better than the TAG Heuer Connected to give life to this iconic character and encourage users to team up with Mario to get out there and be more active?”

Limited to only 2,000 pieces, the latest TAG Heuer x Super Mario collection is set to release on July 15 made available on the watchmaker’s website.
CULTURE
THE NOKIA 6310 IS BACK

The revived classic includes a FM Radio and ‘Snake’ game.
Nokia brings back its 2002 best-selling 6310 model with a set of simple upgrades for the modern world.
In terms of user interface, the menu text is much larger and readable than before with a one-icon view function that can increase image and font sizes even further. The three-toned polycarbonate phones come in four different base colours: dark green, yellow, black, and light blue. The 2021 Nokia 6310 has a 2.8-inch curved display, numerical keypad, rear 0.3-megapixel camera, FM Radio, and a 1,150mAh battery battery “that can go weeks between charges.” Opting out of modern applications, the phone is equipped with 8MB of RAM and 16MB of storage.
The Nokia 6310 should release later this year.
CULTURE
UFO-SHAPED ‘ALIENWARE POP-UP STORE’ IN HANGZHOU, CHINA

Gramco Company sought to design a visible landmark building located in one of the most popular and lively tourist spots in China.
The pop-up shop takes form as a glazed round structure topped by a huge UFO-shaped roof. The overall exterior wall is made up of several large transparent glasses, giving the impression of a floating roof.
The store has a huge UFO-shaped roof supported by an illuminated pillar in the middle. The whole building is circular, so people can see it completely from any position around it. Rest benches are set around the perimeter of the glass wall serving also as a gathering point.
The huge roof on the top prevents direct sunlight and shelters the store from wind and rain. Upon entering the store, accessories are displayed on the surface around the central illuminated pillar, and PCS and monitors are placed on a circular display table on the outer ring of the pillar, just like the scene that gears are falling down from the floating UFO.
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