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MARCUS RASHFORD SIGNS WITH JAY-Z

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Manchester United and England forward Marcus Rashford has been the news lately after he had UK government U-turned on their decision to provide children school meals over the summer holiday. Rashford wrote an open letter to parliament asking them to reconsider their decision, to which Boris Johnston announced school lunches will be provided.

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This news managed to travel the Atlantic Ocean to Jay-Z who has now signed the 22 year old to his Roc Nation Sport agency. This partnership covers the player’s philanthropy, PR and marketing, communications, digital strategy and commercial partnerships.

Whilst the deal with Rashford began back in April, it has been kept secret. Roc Nations’ director of brand strategy commented that: “We look for those figures who stand for something beyond just the sport that they play. What he did transcended race, transcended any social unrest that we’re experiencing. This was a 22-year-old young man who was saying: ‘No child should be going hungry in this country. That is unacceptable.’ Even if you were the meanest person in the world, it was an argument you just couldn’t fight against. He was able to resonate with so many people by just being himself.”

This isn’t the first partnership in sport for Roc Nation. They have also signed deals for big-name players like Romelu Lukaku and Kevin de Bruyne.

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ENTERTAINMENT

CHIP REVEALS ‘TEN10’ ALBUM

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Featuring Not3s, B Young, JME and more artists, the grime star is back with a new album. Chip’s new sound includes previously released songs like “My Girl’ and “Right Now”, alongside 10 brand new tracks.  He took a break from the grime scene to take on more of a pop sound in previous years, but has recently returned to where he belongs and this new album shows he’s not going anywhere- the album cover is so cute how can you not have a listen.

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ENTERTAINMENT

‘YANDHI’: KANYE’S NEW ALBUM

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Thought two full-length album’s in 2018 was enough for Mr West? Think again. The release date for his third, yes third (!), album this year may be imminent due to him not to subtly hinting at it. Here is everything we know so far…

The album’s name is a combination of “Ye” and “Gandhi”, as Kanye merging “Ye” and “Jesus” for “Yeezus” wasn’t bad enough. News of the project began earlier in September when West dropped some tweets suggesting another album, and we all know he loves stirring things up on twitter. The “Touch The Sky” singer took these hints further on Instagram, posting  a picture of a billboard with the caption “YANDHI 9 29 18” which we think is the release date, meaning it’s coming any day now. Also he potentially dropped the album artwork on insta- a minidisc with purple tape, copying his 2013 YEEZUS album.

Speculations have also suggested Chance the Rapper will feature on the album as the pair are already working on a new album together called “Good Ass Job”. Does Kanye West ever sleep or is he just constantly working on new albums? Lil Pump is also another suspected feature artists after him and Ye released “I Love It” earlier this month alongside that weird, weird cartoon music video of them .

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ENTERTAINMENT

AJ TRACEY’S EXPERIMENTAL NEW SOUNDS

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AJ Tracey has linked up with Californian producer D33J for a brand-new track named “Other Man”. The collab brings together the grime artist’s  distinct British style mixed with a LA rap-inspired production for a innovative sound.

This is not the first sound to be produced outside the West London native’s comfort zone. His track “3Am” with Bauer presents his experimental sounds, along with “Butterflies” with Not3s which also apparently was made by the pair sat on a sofa in 20 minutes. If only we were that musically talented…

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