CES in Las Vegas, returned for the first year since pre-pandemic and THEBLUP couldn’t wait to cover the very latest in tech innovations showcased at the...
Sephora, the renowned beauty retailer that has been highly anticipated in the UK, has finally arrived! Their first physical store will be opening on March 8th,...
In a groundbreaking move, CAMH has partnered with adidas Basketball to unveil CAMH COURT, the first-ever playable basketball court in an art museum. This dynamic collaboration...
McDonald’s France has partnered with Elium Studio for the past two years to develop a range of reusable tableware for its fast food restaurants. This is...
The US Food and Drug Administration (FDA) has approved Elon Musk’s brain-chip company to conduct its first human tests. Scientists are preparing to test brain microchips...
Endura’s new helmet design, “Project Heid,” is making waves in the world of cycling. The UK-based brand, which has been dedicated to creating high-performance gear for...
Hay Festival, one of the biggest literary events in the world, is returning in full swing after being postponed due to the pandemic. The 36th edition...
Adidas has a new collaboration with a popular US breakfast restaurant as the annual Masters tournament nears. While this is not the first shoe and food...
Vanarama recreates the possible appearance of the futuristic Apple Car after company patents have surfaced. The Apple Car has mostly been a concept limited to speculation and rumours,...
Article written by Studio BLUP features writer Anna Kioumourtzi The Yonkers, New York, rapper, Earl “DMX” Simmons died on April 9th 2021, marking one of the...