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BRAD PITT INTRODUCES GENDERLESS SKINCARE LINE

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The skincare line, Le Domaine Skincare, makes use of antioxidants made from grapes from his Chateau Miraval estate.At his co-owned vineyard property, Château Miraval, which he purchased for Angelina Jolie in the South of France in 2012, Pitt now has a new title as the founder of a skin care brand.

 

Pitt has applied his scientific knowledge of the use of antioxidants derived from grapes to selecting which of the 13 grape types produced on the Provence estate would have the most useful antioxidant characteristics. As a result, Le Domaine’s Cleansing Emulsion, Serum, Cream, and Fluid Cream include the GSM10, a distinct chemical. It is considered to have anti-aging qualities and even to be a potent oxidative stress remedy.

Pitt admits in the interview that starting a skincare company was not his aim; it started when he thought his team had something significant. He stressed the significance of maintaining Le Domaine’s gender neutrality by saying that he just “believes in being all-inclusive as much as possible”. Pitt wants everyone to feel comfortable using the collection, which costs between $80 to $380. He claimed that because he personally gets overwhelmed by fragrances, he made sure the perfume was very light. In developing Le Domaine Skincare and encouraging men to take care of their skin, he placed a strong emphasis on diversity.

Le Domaine Skincare products will start shipping on October 1 and are currently available for purchase online.

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CULTURE

NIKE’S NEW RECYCLED COLLECTION

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“Move to Zero” is Nike’s new trainer range consisting of their most sustainable shoes to date. Produced by eco-friendly materials, such as recycled cork from the wine industry or bark that’s produced in a way that isn’t harmful to the tree, each pair are 20% recycled materials.

The soles of the trainers are an outcome of the Plant Cork Pack, a process that infused the cork into the rubber sole. This product release marks Nike’s air to become ‘zero carbon and zero waste’.

The collection includes both new and updated trainer designs; you can purchase the beloved Air Force 1 or Blazer Mild and Air Max alongside a new silhouette, Nike Crate Impact. Their Air VaporMax 2021 is one of their ‘most sustainable shoes to date’ as it’s produced by over 50% recycled resources.

The capsule is inspired by ‘the natural world’ but it isn’t just the sole’s that are eco-friendly, ‘Each shoe is dedicated to a plant we love and brought to life through embroidered botanical designs, scientific infographics and dye sourced from the plant itself.’ Dohnn Ball, on the Plant Cork Pack team, revealed further the inspiration behind the trainer designs, saying, ‘On each shoe we are highlighting a plant, and whatever colour that plant is processed into is the accent colour on that shoe”.

[Image Source: Nike]

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CULTURE

JACK DANIELS X THE SHOE SURGEON: FINELY CRAFTED

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Sneakerheads rejoice: now you can explore The Shoe Surgeon’s studio in interactive 3D, for a taste of where that custom sneaker magic happens. Finely Crafted shares the secrets of the latest Jack Daniels/Shoe Surgeon collab—and gives fans a chance to trip to Los Angeles to tour the studio for real.

Created by MediaMonks, a global creative production company that crafts amazing work for leading businesses and brands. Explore the space for yourself here.

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CULTURE

BLUP50 KELLY ANNA LONDON X NIKE TO CREATE ‘RUN PAST THE FUTURE’

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This artist in residence continues to blow out minds 

After her trip to Nike’s head office in Portland in the US, to design her own running collection in collaboration with the team at Nike. ‘Run Past The Future’ is a menswear collection that has already been worn by the likes of singer Justin Timberlake and athlete Craig Engels.

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