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DENIM ON DENIM: THE TIMELESS FASHION TREND MAKES A COMEBACK

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Denim on denim, once considered a fashion faux pas, has made a triumphant return to the style scene. This iconic trend, also known as the Canadian tuxedo, is now celebrated as a timeless and versatile fashion statement. With its effortless cool factor, denim on denim has captivated the hearts of fashion enthusiasts, reinventing itself for the modern era.

The key to pulling off denim on denim lies in mastering the art of balance and contrast. Pairing different shades and textures of denim creates a visually captivating ensemble. A classic combination is a chambray shirt paired with dark wash jeans, effortlessly achieving a put-together yet laid-back vibe. For a more daring approach, experiment with varying hues and patterns. A distressed denim jacket layered over a light-washed denim skirt can elevate the ensemble and add an edgy touch. The possibilities are endless, allowing for personal expression and creativity.

Denim on denim has gained popularity among celebrities and fashion influencers, often spotted on the red carpet and in street style captures. Renowned fashion icons like Rihanna, Kendall Jenner, and Gigi Hadid have embraced this trend, inspiring fashion-conscious individuals worldwide. Rihanna has been seen rocking a chic double denim ensemble with a denim jacket, jeans, and a white crop top, exuding confidence and style. Kendall Jenner has been photographed pairing a denim shirt with distressed jeans, creating an effortlessly cool and casual look. Gigi Hadid has embraced the trend by layering a denim jacket over a denim dress, showcasing a modern and feminine take on the style.

Denim on denim is no longer a fashion taboo but an exciting style choice. With its ability to effortlessly merge comfort, functionality, and fashion, this timeless trend continues to evolve and captivate. Whether it’s a casual day out or a stylish evening affair, donning denim on denim is a surefire way to make a fashion statement that stands the test of time.

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NIKE’S NEW RECYCLED COLLECTION

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“Move to Zero” is Nike’s new trainer range consisting of their most sustainable shoes to date. Produced by eco-friendly materials, such as recycled cork from the wine industry or bark that’s produced in a way that isn’t harmful to the tree, each pair are 20% recycled materials.

The soles of the trainers are an outcome of the Plant Cork Pack, a process that infused the cork into the rubber sole. This product release marks Nike’s air to become ‘zero carbon and zero waste’.

The collection includes both new and updated trainer designs; you can purchase the beloved Air Force 1 or Blazer Mild and Air Max alongside a new silhouette, Nike Crate Impact. Their Air VaporMax 2021 is one of their ‘most sustainable shoes to date’ as it’s produced by over 50% recycled resources.

The capsule is inspired by ‘the natural world’ but it isn’t just the sole’s that are eco-friendly, ‘Each shoe is dedicated to a plant we love and brought to life through embroidered botanical designs, scientific infographics and dye sourced from the plant itself.’ Dohnn Ball, on the Plant Cork Pack team, revealed further the inspiration behind the trainer designs, saying, ‘On each shoe we are highlighting a plant, and whatever colour that plant is processed into is the accent colour on that shoe”.

[Image Source: Nike]

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JACK DANIELS X THE SHOE SURGEON: FINELY CRAFTED

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Sneakerheads rejoice: now you can explore The Shoe Surgeon’s studio in interactive 3D, for a taste of where that custom sneaker magic happens. Finely Crafted shares the secrets of the latest Jack Daniels/Shoe Surgeon collab—and gives fans a chance to trip to Los Angeles to tour the studio for real.

Created by MediaMonks, a global creative production company that crafts amazing work for leading businesses and brands. Explore the space for yourself here.

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BLUP50 KELLY ANNA LONDON X NIKE TO CREATE ‘RUN PAST THE FUTURE’

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This artist in residence continues to blow out minds 

After her trip to Nike’s head office in Portland in the US, to design her own running collection in collaboration with the team at Nike. ‘Run Past The Future’ is a menswear collection that has already been worn by the likes of singer Justin Timberlake and athlete Craig Engels.

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