CULTURE
A RAMEN AND SNEAKER COLLAB LIKE NO OTHER

Feast your eyes on this mouth-watering drop.
Le Coq Sportif teamd up withramen restaurant chain in Japan Tenkaippin or as fans call it, Ten’ichi, has over 230 locations across the country. In addition, Ten’ichi is also in Hawaii but now Ten’ichi will also have a collab sneakers.

The sneakers commemorate the 50th anniversary of the original Ten’ichi, which was founded by Tsutomu Kimura, as a ramen stall near the Golden Pavilion in Kyoto in 1971. The initial bricks-and-mortar Ten’ichi restaurant was opened by Kimura in August 1975, and then in 1981 the ramen restaurant chain was established, becoming one of Japan’s staple ramen noodle chains.

These sneakers, Le Coq Sportif’s LCS R model, were designed with the restaurant’s ramen in mind. For example, the beige color echoes Ten’ichi’s famous, thick soup broth. The green represents green onions, while the laces are supposed to look like ramen noodles, and the red accents represent ramen bowls.
What’s more, Le Coq Sportif’s logo is a rooster, and on the back heel tab it’s depicted a chicken skeleton, making a further nod to ramen chicken bone broth. The shoes also come in a special box.
Priced around at £93.39, the sneakers will go on sale November 10.
CULTURE
NIKE’S NEW RECYCLED COLLECTION

“Move to Zero” is Nike’s new trainer range consisting of their most sustainable shoes to date. Produced by eco-friendly materials, such as recycled cork from the wine industry or bark that’s produced in a way that isn’t harmful to the tree, each pair are 20% recycled materials.
The soles of the trainers are an outcome of the Plant Cork Pack, a process that infused the cork into the rubber sole. This product release marks Nike’s air to become ‘zero carbon and zero waste’.
The collection includes both new and updated trainer designs; you can purchase the beloved Air Force 1 or Blazer Mild and Air Max alongside a new silhouette, Nike Crate Impact. Their Air VaporMax 2021 is one of their ‘most sustainable shoes to date’ as it’s produced by over 50% recycled resources.

The capsule is inspired by ‘the natural world’ but it isn’t just the sole’s that are eco-friendly, ‘Each shoe is dedicated to a plant we love and brought to life through embroidered botanical designs, scientific infographics and dye sourced from the plant itself.’ Dohnn Ball, on the Plant Cork Pack team, revealed further the inspiration behind the trainer designs, saying, ‘On each shoe we are highlighting a plant, and whatever colour that plant is processed into is the accent colour on that shoe”.

[Image Source: Nike]
CULTURE
JACK DANIELS X THE SHOE SURGEON: FINELY CRAFTED

Sneakerheads rejoice: now you can explore The Shoe Surgeon’s studio in interactive 3D, for a taste of where that custom sneaker magic happens. Finely Crafted shares the secrets of the latest Jack Daniels/Shoe Surgeon collab—and gives fans a chance to trip to Los Angeles to tour the studio for real.
Created by MediaMonks, a global creative production company that crafts amazing work for leading businesses and brands. Explore the space for yourself here.
CULTURE
BLUP50 KELLY ANNA LONDON X NIKE TO CREATE ‘RUN PAST THE FUTURE’

This artist in residence continues to blow out minds
After her trip to Nike’s head office in Portland in the US, to design her own running collection in collaboration with the team at Nike. ‘Run Past The Future’ is a menswear collection that has already been worn by the likes of singer Justin Timberlake and athlete Craig Engels.




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